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Step 3: Extend
For lasting results, avoid chlorine and salt water—both will fade your shade. The key to prolonging color, says Croft, is keeping skin nourished. DHA, the primary active ingredient in all tanners, is extremely drying. Either slather on your go-to cream, or apply a glow lotion, which contains subtle amounts of DHA. The latter will gradually increase your tan's life, while minimizing any imperfections and fading. And lastly, don't forget to drink H20! Being hydrated from within helps too.